

LinkedIn Data Validation also enables you to pull up a report that details how many people no longer work at the companies you’re negotiating with, further improving your sales pipeline and minimizing client churn.
SALES NAVIGATOR LINKEDIN PROFESSIONAL
Then you can either switch to one of your different connections at the company through your professional network or find out who replaced them. Whenever one of your contacts leaves their company, you will be notified within 24 hours, giving you time to pause contact with them. With LinkedIn Data Validation, you can leverage your network even further, especially once you factor in CRM Sync and its ability to flag out-of-date contacts in Salesforce. Set up LinkedIn Data Validation to flag contacts leaving a company This widget includes recent news about the company, the number of employees they have, and any existing connections you have, which can all be saved to an account list for your sales outreach. Given how difficult it can otherwise be to measure your social selling activities, this step is vital.īesides speeding up the contact creation process and ensuring data quality by building lists directly from a Sales Navigator Lead Page, CRM integration provides access to a company’s LinkedIn Company Page, a great resource for doing your homework before engaging decision-makers. Message prospects right in Salesforce, make connection requests, send InMail, and reach out to any related leads, all essential for multithreading an account.īest of all, you can check “Copy to CRM” to record your message as a touchpoint in Salesforce. Observe a prospect’s recent LinkedIn activity (e.g., what articles they’ve shared or liked) as a natural starting point for you to engage with them.

See what shared connections you might have with a new prospect so you can get introduced to that person if you’re not already connected. By using widgets within Salesforce, you can pull LinkedIn accounts that share the same email, which then allows you to:

There’s no better way to understand the value of your prospects than by seamlessly harnessing the information that they’ve already provided within their social profiles. With the AppExchange integration, you can log your LinkedIn Sales Navigator activities directly into Salesforce, syncing the world’s largest professional network to your CRM. Use LinkedIn Sales Navigator widgets within Salesforce to find connections and personalize outreach
SALES NAVIGATOR LINKEDIN HOW TO
But done correctly, it will result in better customer engagement, faster identification of your product or service’s ideal target audience, and a more personalized relevant sales outreach effort.īut first, let me show you how to connect and sync LinkedIn Sales Navigator with Salesforce.ġ. On the surface, this suggestion may only seem like one less window to navigate or less time wasted on non-selling activities. Instead of asking overwhelmed sales reps to continually shift their focus from one daily activity to the next, I suggest combining the power of Salesforce and LinkedIn Sales Navigator. Given the sheer number of administrative tasks and other work responsibilities that the typical sales professional deals with each day, it’s not surprising that one recent statistic claims 57% of reps expect to miss their sales quota this year. The trend of time-management issues for sales teams is supported by XANT (formerly ), whose independent study notes reps spend 61.7% of their time using sales technology.Another report revealed the average sales rep only spent 10.7 hours (or just 23% of the workweek) actively selling, not the 20+ hours expected by their managers.From managing nonstop emails to inputting sales data into the CRM, one global study suggests that sales reps spend 66% of their time on non-selling activities!.Of course, this doesn’t begin to cover all the non-selling activities that place daily demands on their limited time. In today’s technology-driven, data-centric world of B2B sales, more and more sales reps find themselves juggling a variety of platforms, tools, and apps to complete their daily activities.
